Look. Sound. Feel.
Branding.
Communicating.
Writing.
Building brands and managing reputations.
Creating and
refreshing identities.
For new entities, new chapters, new energy
and greater impact.
For those not wanting
the traditional client-agency dynamic.
Expertise.
— Brand strategy
— Communications strategy
— Brand positioning
— Value propositions
— Employee value propositions
— Messaging
— Naming
— Campaigns
— Copywriting
— Editing
— Crisis management
Guy Lambert.
I started at agencies, representing the likes of Microsoft and Xerox. Then in-house with Dyson, shaping the image of its founder and its technologies around the world. Media campaigns, government relations, internal culture, ESG, and philanthropy. Product messaging and advertising creative.
Today, I help individuals and organisations pin down and articulate their brand fundamentals – verbal and visual.